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Tag: commercials

Juice and Stereotypes

Posted onJune 22, 2017February 7, 2019 By David Perry

Zuma Juice made the worst piece of disability stereotyping commercial I’ve ever seen. The disability community let them know what was going on, and I wrote it up for Pacific Standard. This ad trades on two of the most pervasive stereotypes facing disabled folks. First, that their disability is attributable to poor lifestyle choices—i.e. drinking … Continue ReadingJuice and Stereotypes

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